| Galen Advisors names The McDonnell Group, Inc. as Agency of Record |
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IT and technology-based approach draws smart grid specialist firm to extend knowledge-based approach to healthcare clients ATLANTA – April 29, 2010 – Galen Advisors, a full-service medical practice advisory firm, has selected The McDonnell Group Inc. as their public relations agency of record. The McDonnell Group, known primarily as an energy and smart grid public relations specialist, also provides research, marketing strategy, and PR support to selected healthcare clients.“The McDonnell Group effectively guided us through a strategic repositioning and branding effort this year, helping us refine our goals to grow our Revenue Cycle Management solution to physician practices and to rollout our Practice Analytics tool nationwide,” said Galen Advisors CEO and Co-founder Jere Pittner. “Bringing the McDonnell Group on as our public relations agency of record was a natural extension of the relationship.” Galen Advisors provides a comprehensive solution to Revenue Cycle Management. Their proprietary Practice Analytics solution empowers physicians and practice managers to effectively control the revenue cycle while increasing efficiency and profitability. Practice Analytics provides a real-time view of the financial status of the physician practice. “The hurdles facing healthcare providers today are not unlike those of the energy technology market,” said Charlotte McDonnell, CEO of the McDonnell Group. “Innovative, industry-focused IT business tools -- like Galen’s Practice Analytics and Revenue Cycle Management -- are increasingly vital to professionals in both fields. Taking on Galen Advisors is an important addition to our agency’s work.” The McDonnell Group’s roots and recent hiring reflect that healthcare focus. The McDonnell Group provides ongoing strategy advisory and research support to MEDecision, a leading provider of collaborative healthcare management solutions that focuses on the payer side. Charlotte McDonnell, CEO and Co-founder of The McDonnell Group, Inc., is an attorney with extensive experience in healthcare and disability law. And the McDonnell Group’s newest associate, Alisa Ellison, also brings healthcare experience to the group. Alisa, a paralegal, joined the agency in January as operations manager. About The McDonnell Group, Inc.The McDonnell Group delivers a unique trilogy of energy and technology focused marketing services: Research, Strategy, and Public Relations. We provide expert insight and specialized knowledge—of the people, the trends, and the technologies unique to the utility and enterprise software markets. With our Focus on Practical Methods™, we work closely with your executive team to deliver strategy and advisory services, research-based marketing, and public relations to help you grow and guide your business in a way few can match. www.themcdonnellgroup.com Contact:Nancy Broe |